The Blog

Straight answers about publishing, from people who actually publish.

Straight answers on ghostwriting, editing, covers, formatting, translation, marketing, and audiobooks from a publisher working with authors since 2018.

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Ghostwriting

How involved do you need to be with a ghostwriter?

The hours it genuinely asks of you, what only you can supply, and how to give feedback that improves a draft.

7 min read
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Ghostwriting

Will anyone know I used a ghostwriter?

How confidentiality works, who owns the book, whether readers can tell, and the few situations where disclosure genuinely matters.

6 min read
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Ghostwriting

How much does a ghostwriter cost?

What ghostwriting costs per word, why the range is so wide, and what the low end is actually delivering.

7 min read
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Book Formatting

Formatting an illustrated or complex book

Why images and tables break reflowable ebooks, when fixed layout is the right answer, and what complex work costs.

7 min read
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Book Formatting

Formatting for KDP, Apple Books, and IngramSpark

What each retailer validates, which is strictest, and why a file one store accepts another rejects.

6 min read
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Book Formatting

EPUB vs print PDF: what you actually need

Reflowable versus fixed, why one file cannot serve both, and which formats you need for the retailers you plan to sell on.

7 min read
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Book Cover Design

How many cover concepts should you get?

Why one is too few and ten is worse, what makes concepts genuinely different, and how to choose without ruining the cover.

6 min read
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Book Cover Design

What print-ready actually means

Bleed, embedded fonts, CMYK, flattened layers, and rich black. What separates an accepted file from one that only looks fine.

7 min read
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Book Cover Design

Book cover dimensions for KDP and IngramSpark

Trim sizes, the spine width formula, bleed, safe margins, and the ebook ratio. Every number your cover file needs.

7 min read

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